$400 sweaters, royal name drops, and a silent takedown — Meghan Markle’s secret fashion hustle ends in digital disgrace
July 2025 — Montecito, CA
It looks like “Duchess of Discounts” won’t be trending anytime soon, because Meghan Markle’s quiet attempt to become a lifestyle influencer has officially flopped — and the internet has receipts.
After launching a low-key “Shop My Closet” page tied to her As Ever brand, Meghan tried her hand at affiliate links and curated fashion picks — but no one was buying. Literally.
“She was selling $400 sweaters and tagging royal-adjacent looks like it was Etsy,” one fashion blogger posted.
SCROLL DOWN TO CONTINUE ARTICLE“But nobody’s checking out Meghan for casual style inspo anymore — especially not at designer prices.”
Deleted Without a Word — But Not Before Fans Noticed
The page has since been quietly scrubbed from the internet, with no official statement or acknowledgment from Meghan or her team. But that didn’t stop sharp-eyed users from catching a major red flag:
Meghan allegedly linked children’s items inspired by what royal kids have worn, including styles similar to Princess Charlotte and Prince Archie’s past public appearances.
“That’s when things got weird,” one royal watcher noted. “You don’t monetize children’s fashion — especially not royal children you’re supposedly trying to protect.”
From Royal to Retail… To Rejected?
The failed merch moment marks yet another branding misstep for the Duchess, who has been struggling to turn her celebrity into sustainable commerce. While some of her projects have launched with buzz, they’ve often fizzled under scrutiny — or disappeared entirely, just like this one.
“She wants the Gwyneth empire without the authenticity,” one industry insider commented. “And shoppers can smell that a mile away.”
Public Reaction: “This Is So Embarrassing”
Social media quickly jumped on the fallout, with hashtags like #ShopMyClosetFail, #MarkleMerchMess, and #SweaterGate trending across platforms.
“If she was hoping for a fashion legacy, this wasn’t it,” one critic tweeted.
“First she left the Firm. Now the internet left her on read.”
One Thing’s Clear…
Meghan Markle may know how to go viral —
but turning clicks into cash? That’s another story.
