Martha Stewart Throws Shade At Meghan Markle While Gushing Over Gwyneth Paltrow – “Authenticity Matters”
When Martha Stewart talks, people listen. And in her latest candid remarks, the domestic goddess didn’t mince words when the conversation turned to Meghan Markle.
Asked whether the Duchess of Sussex was following in her footsteps as she builds her brand beyond the palace walls, Stewart raised eyebrows with an answer that was equal parts blunt and buzzy. While she praised Gwyneth Paltrow for carving out a lifestyle empire with Goop — calling her “authentic” and “savvy” — she wasn’t quite as generous with Meghan.
According to Stewart, Meghan still has “a lot to prove” when it comes to establishing her voice. “Authenticity is everything in this business,” Stewart said pointedly, hinting that Meghan’s efforts to position herself as a lifestyle tastemaker don’t yet ring true.
Fans immediately pounced on the comments. Social media lit up with hot takes, ranging from “Martha said what we were all thinking” to “Why do women always have to tear other women down?” One Meghan supporter tweeted: “Funny how they question her ‘authenticity’ when she’s literally lived through one of the most publicized love stories of our time.”
Still, Stewart’s praise for Paltrow shows the bar Meghan is being held to. In Martha’s eyes, Gwyneth turned her Hollywood fame into a powerhouse brand by leaning into her quirks and unapologetically owning her identity. Meghan, by contrast, is seen by critics as carefully managed and overly polished — something Stewart’s comment all but underlined.
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But if anyone knows the grind, it’s Martha Stewart. She’s survived scandals, reinventions, and decades of public scrutiny. And maybe — just maybe — her not-so-subtle critique was less shade, and more tough love.
As one fan cheekily put it: “If Meghan wants to win over Martha, she better start baking some bread and selling candles.”
Either way, the message is clear: in Martha’s world, authenticity isn’t optional — it’s everything.

